When it comes to digital performance, there shouldn’t be any guess work. The beauty of digital is everything is measurable, meaning you’ll be able to justify return on investment, broken down by channel and campaign.
Harness the power of analytics and the market’s your oyster.
Google Tag Manager
Do you hardcode Google Analytics onto your site? Can’t get your head around Google Tag Manager?
Don’t worry - we’re self confessed Google Analytics geeks, and think Google Tag Manager is the bee’s knees.
Never have an analytics related headache again - Google Tag Manager will securely handle all your tracking tags in one place, significantly reducing the risk of breaking your site every time you want to add some custom tracking.
Enjoy the ability to seamlessly implement previously complex tracking such as cross-domain and enhanced e-commerce, and begin gathering a much more detailed picture about what your users do.
Breaking It Down
Struggle to make sense of sessions and page views? Don’t have the time to dig down into the nitty gritty of how your news articles are performing?
We’re on it - through custom reports, dashboards and more, we’ll help you to understand the whats and whys of your website, all whilst dramatically reducing your time spent trudging through analytics.
Most important of all, our reporting will leave no stone unturned - so with every report, you’ll be able to walk away with a list of actionable insights, providing you with a clear direction on where to go next online.